Web 2.0 News Marketing Promotions

Promotional Marketers, Consumers are Responding. Coupon Redemption is up!

Coupon redemption in the fourth quarter of 2008 grew nearly 10% compared with Q407, the first significant jump in redemption since the early 1990s.

Consumer response remained strong for the year with 2.6 billion coupons redeemed, the third year in a row at that level.  The weak economy was a major factor in stopping the steady decline that coupon redemption had seen in the years prior to 2006.  The peak year for coupon redemption was 1992, at the end of the last major recession, when 7.9 billion coupons were redeemed.

Web 2.0 News SEO Consulting

Search Engines Account for 72% of Website Visits.
March 2009, 72% of website visits were driven from search engine users, according to ThomasNet.  83% of B2B buyers use search engines to research and compare vendors and only 54% of sellers are marketing through search engine results.

Web 2.0 News Internet Marketing

MTEL Media Corp is a client driven internet web design company that works hard to identify the need, develop targeted web designs and content that relate to the market being driven to your corporate, non-profit, or network marketing company. This is achieved by understanding the client's needs for effective website presentation that drives business and profits. Websites serve various functions but the most effective websites provide any one or more of three key functions: Information, Transactions, and/or Services.

Information

Informational websites are designed to provide relevant content that drives traffic up and encourages to learn more or to transact on the website. Relevent content has to be driven to interested individuals who want and need what you're offering or promoting. This cannot be acchieved with any general information or non-relevant content as you'll lose people fast and not get the response you originally intended. The attention span of people is pretty low unless what they see and read is relevant to them. So informaiton websites must have effective content and relevant design to move people into action.

Transactions

One of the most important actions a website can have is the ability to transact online. In many cases, this involves secure transactions that generate revenue by offering products and services. Transactions of this type require secure sockets (SSL) to transact securely and in compliance with federal law. On the other hand, some transactions are for gathering information. This is typically database driven and provides a highly effective solution to managing data and personal information. Databases can be stored securely or non-securely on servers.

Services

Offering services that drive business is an effective key to website design and operation. Unlike Transactions, providing service online is a way to   the market your business that can enhance customer to business relations. Examples are writing comments back in a blog format or calculations. With so many different services offered on the web, providing relevant services to a targeted audience will drive traffic and business. 

 

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