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Posts Tagged ‘blogging’

Boosting Your Blog’s Page Views – What You Need to Know

June 27th, 2011 No comments

If you are a blogger who wants to gain a higher readership, then it is essential that you put more emphasis on the content that you create. The more popular your blog becomes, the more loyal your readers will be, which will automatically boost your blog’s page views. This article will supply a few suggestions that you can use to your advantage to get more page views for your blog.

Highlight Related Posts As a rule of thumb, make it a priority to turn visitors to your blog in to dedicated readers of your blog, you will then be guaranteed of higher page views. A simple way to encourage your blog readers to read more pages on your blog is to highlight related posts at the end of each of your posts. It is no wonder that this way of attracting readers has been so effective; the reason behind it is that readers perceive it as gaining more value from the extra time they spend on your blog. Although many readers appreciate being offered suggested links, beware not to go overboard with the linking; use no more than five links in each post. If you’re using WordPress for your blogging then you have plugins that can automatically take care of this, but for other platforms, you may have to do it manually.

Limit the Ads:

The number one rule for maintaining a successful blog is to limit the amount of ads and improve the quality of your content. When your blog is crammed with ads, you will notice your page view plummet. However, putting ads on your blog should not be considered to be a bad move. Quite naturally, you will need a method for earning money. However, be certain that these ads do not mess up the buyer experience for your readers. Also, if you see that you’re earning good from your ad units, then remove any “in-text ads” that you may be running because most of the time readers don’t like them. Placing in text ads on your blog is said to limit the amount of page views that you can get. Your number one purpose is to produce a blog that your readers will love to frequent and use. This is so that your readers actually feel the need to spend more time on it. Focus on improving the overall navigation of your blog so that your page views increase with time.

Write a Series of Posts: One effective way to get your readers to come back over a period of time is to create a series of quality posts. The number of posts in your series will be determined by the topic and how much you’re willing to share. While series that are spread out over time are not for everyone, they can make a difference when done right. You still need to give your readers real value if you want them to get the most out of your series. If you want to keep your readers updated about a certain topic, a series is a great way to do it.

While it may take some time before you start seeing results from these tips, especially if you’re just starting your blog, they are well worth knowing.

For more tips on how to increase traffic check out this article on Facebook Webinars.

How to Combine Affiliate Marketing with Your Blog

June 27th, 2011 No comments

Nobody doubts the ability of affiliate marketing to help you earn a reliable and consistent income on the internet. Affiliate promotions change a little bit when you use your blog to do them. You have to take care of the smallest things to ensure that you get the most out of affiliate marketing through your blog. Here are some of the things you can do to get as much as possible from affiliate marketing on your blog.

Of course you have to choose a viable market, but then you have to make the right choice as it concerns the affiliate products you want to serve to that market. Naturally, your product has to fulfill a real need that is desired by your market. Never make the assumption that a product is desired just because you may think it is something you would want. You have to take a targeted approach and make sure that the products that you list on your blog are appealing to your readers. If you are new to this, then you may find that it could take a while to find something that is right on all accounts. Going for a random product on your gut feeling won’t get you a favorable response from your target audience. Being Patient is Important: One thing that you need to remember is that it is important to be patient when you first start to promote affiliate products on your blog. Earning money with blogging takes time to really happen and you’ll need to be prepared to wait before you start seeing money in your account. Affiliate marketing really can make you all sorts of money but you won’t see any of that money until you dedicate enough time to your foundation formation and your network building. The early days of your blog and network can make it feel like things are going too slowly. But when they really start to speed up, you’ll be able to recognize just how beneficial affiliate promotions can be. So, at the start, focus totally upon making your blog valuable and keeping the members of your network happy and growing.

Targeted Traffic is Your Goal: You need to find targeted traffic if you want to truly earn dependable profits and have trustworthy conversion rates. To do this, you should make good use of SEO. You can get all sorts of great traffic, even without spending money, when you use SEO properly. Don’t choose to go with the paid advertising methods such as pay per click advertising because you’re not driving the traffic to a landing page, but to a blog. Practice proper SEO in every post so that you can gain as much relevant traffic as quickly as possible.

Using affiliate marketing in your blog isn’t actually all that hard: if you choose good products and promote them often enough eventually you’ll see some profits come your way.

For more tips and tricks on increasing blog revenue check out this blog post on increasing affiliate revenue from your blog. There are lots of strategies there!

Get The Biggest Bang from Your Site Advertising

June 24th, 2011 No comments

If you have a content site and want to monetize it with ads, then that is a solid plan as long as you understand it may take some time to make your site profitable. Follow these guidelines to increase your profit potential using ads on your website.

Starting from the ground up, you will need to include regular updates with the best content you can provide in your weekly schedule. It only makes sense that people will stop returning to your site once they realize you are no longer updating it. This hopefully seems very common sense-like, but not everybody realizes how important it is to keep people coming back.

Besides, when you add new content every week to your site, you can get people in the habit of returning more often. Your ability to get better results from testing different ad offers will naturally increase, as well.

Backlinking is the most important aspect for great search engine position, and it is what you can do to get highly targeted traffic. There are many ways to build backlinks to your site, one which is the easiest is to post comments on blogs within your niche. Of course you need to locate the best blogs in order to do this, or if you have the money you can get into a blog network for backlinking purposes. Probably not all of your comments will be approved, but you can help that along by saying something intelligent and appropriate. We very highly recommend you do not wait for businesses to backlink to you on their own unless you have a very hugely popular authority site. Once you have a good flow of traffic coming in, you’ll automatically see your ad revenues grow.

Ad placement on your website or blog is of critical importance for conversions. If you have ever looked at heat trace maps, the left top side plus the top area less than about 400 pixels is prime real estate. You should test by placing ads in those two places and also on the top right but do test. Always remember to test everything, and do not take anything as the absolute truth. As you can guess, increasing the performance of your ads is a process, but it is something that will work if you take action.

Sowing and Reaping in Internet Marketing

February 23rd, 2011 No comments

January seems a tad away now but can you remember those New Year resolutions that we all made – the induction of the fitness regime and the determination to make it to the gym at least twice a week and ticking the boxes on our ‘to do’ list and to spend less. However, we forget that sowing and reaping require hard work and what’s more there’s a considerable stretch of time between the two, that during which demands patience and Internet Marketing is just the same.

I guess the farmer is the best example of what I mean, firstly he has to find good seed and prepare the ground, wait for the soil to reach a certain temperature before he can expect even the smallest of green shoots. That soil needs to be fed and watered and he has to wait for time to progress through from spring to early autumn before he can begin to reap what he has sown, and of course he doesn’t expect to reap according to the amount of seed he has sown but at least one hundred times more.

This is an exact analogy of the preparations and yes, hard work that is needed which will ultimately bring in great financial success, and I mean hundreds and thousands of dollars for those who have been faithful in their work and patient in their expectation, be sure after spring and summer comes the harvest.

Regular blogging and article writing are essential exercises in getting noticed on the World Wide Web, we call that SEO (search engine optimisation) and writing blogs and articles affects how far up the pages of results your website appears when someone enters a search on an engine like Google. Using Google’s keywords tool we can boost the rankings of our website. The two biggest blogging sites are www.blogger.com and www.wordpress.com . You can also link to hundreds of like minded blogs using a blogging ring. This is a collection of like minded blogs such as the British Mummy Bloggers as an example. This will help you drive traffic to your site when more and more people will be clicking onto your webpage having found the product and service that you have been promoting – harvest time! and once you have sold one product to that customer you now have his email address and you can sell him another using an automatic autoresponder.

Bloggers tend to boost traffic by connecting with other like minded bloggers, it’s a good idea to link from your web blog to other blogging posts and to comment on their other blogging sites and in return and here comes the best bit, other bloggers will link to your website opening it up to a whole new audience of potential customers

Yes, there are lots of fantastic tools that one can use in your Internet Marketing Business but be faithful in putting the work in at least three blogs and one article each week, and after a few months natural traffic will be flowing to your site without it costing you any money. Sow good seed, work hard, be patient and you will reap extraordinary amounts of money.

The Importance of having a Blog on your Website

November 14th, 2010 No comments

The word blog and its concept should no longer conjure images of the cyber geek; home alone on a Saturday night, the click-clack of keyboard rising to a raucous crescendo as rantings, from political injustices to the inaccuracies of elven features in the latest fantasy computer game, pepper his screen. No, the blog has now evolved into an increasingly powerful online tool.

It has been known to propel contemporary writers, previously unknown, to new heights of fame, and spawn political geniuses, technological pioneers and even award-winning screenwriters. And now, more and more, its power is being harnessed to promote online business; because it works.

The point is: fresh content. Search engine eyes ignore stagnant sites. What is meant by this is that sites that display out-of-date content will never see the light of day. Maintaining and running a blog on a regular basis causes your site’s content to be constantly and regularly changing. Updating titles and content tells search engines that you have a site that is dynamic and new, housing relevant and up-to-date information. This should inevitable result in your SEO rating soaring sky-high.

Another great technique with online business blogging is to pepper your blog entries with links that constantly lead back to your site. Like wild flowers amongst daisies, throw in active content that constantly draws attention back to certain features or specials you have on offer. This will increase activity on your site and, once again, make you stand out to the probing specter of search engine optimization.

Your blog is potentially a footstool – scratch that – a leg-up, to your site. There is a huge probability that some visitors may be directed to your blog way before they see the most important features of your site. Like the fly stepping into the parlor of the awaiting arachnid (for lack of a better metaphor) you’ve attracted a potential client by either the allure of your enticing blog content, or they’ve stumbled into your web, unaware of what awaits but having a vague idea of where they are. Either way, the trick is to now keep them snared. And that is where your blog’s primary function activates. Depending on your skill as a writer and promoter of your business (which should be exceptional – who knows your company better than you?) you can move your snared bounty directly back to your site, and guide them, by way of new features, promotions and specials, and the active links we spoke of earlier, to lucrative points of sale for you and a wonderful and satisfying online experience for them.

One of the most important points to note about your website blog, is that it offers you the dais, the platform to showcase your knowledge and experience in your chosen industry or field. When it comes to your business, you are the authority, the ‘big cheese,’ and nobody knows your business like you. Your blog should be saturated with your notions on the industry, and the path you see your company following as you process to the destination of your envisioned success. Write with confidence and knowledgeable prowess, write about your passion, your business, and that confidence in what you do will shine through to all who read your blog and visit your site.

It cannot be stipulated enough just how important it is for your business, that you include an online blog to your features. Apart from lending your site a human factor, and not just the static anonymous website feel, blogging could potentially allow you to become a professor of your field, as you share your knowledge with the world while, at the same time, increasing the value and credibility of your business. Keep working at it; don’t let it saturate and your blog could lead you to a treasure cove of willing visitors and potential investors, or more accurately: lead them to you.

If you’re looking for a free SEO course, check out Derek Jansen’s Free SEO Course today!

Internet Marketing: Why Things Are Better Today Than They Were 10 Years Ago

November 6th, 2010 No comments

It does kind of wear you down to listen to the gloom and doom the media espouses every day. Having several friends and relatives who have now been unemployed for almost 2 years, I do have empathy for the tough economy we live in.

However as you look at Internet marketing as we close out the year 2010 I think there are several things that are better today than they were one decade ago. If you want to make money online, in many ways the time has never been better.

1. More opportunities. Many of the same business models continue to perform well. You can make money doing email marketing, affiliate marketing, network marketing, work at home jobs such as get paid to programs, and so on.

What has changed a lot over the last 10 years is the number of opportunities within these business models. You certainly can still build a mailing list and make money in any niche you want to get in.

There are some great opportunities to make money in affiliate marketing. These include getting paid by the click, by the lead, and by the sale.

Network marketing is booming all around the world. The MLM business model has really mastered how to generate leads and build a worldwide business that you can generate residual income from.

2. Proven strategies. These continue to evolve.

For example right now auto-blogging is very hot. Automating blogging efforts, and combining affiliate marketing and outsourcing, is a great way to build a Internet business today.

One thing that hasn’t changed is the importance of search engine optimization and getting back links. Article marketing continues to be one of the best strategies for doing this.

Having a personal blog is also a proven strategy that is better today than it was 10 years ago. This is an excellent way to do everything from branding and list building, to social networking and product sales.

3. Better resources. A good example of this is how easy it is to building a website using a WordPress blog. Now you can do this with the click of a button using the Fantastico program most hosting companies offer.

Autoresponders offer fantastic ways to develop your brand image and keep in touch with customers. Automated article submission companies make it very easy to get your name out using article marketing. These are just a few examples of how resources have improved over time.

4. Faster Internet. Today you can sit down and breeze from one page to the next. 10 years ago the Internet was slow, and if were trying to make money on a part-time basis it could be very time consuming. Today that is not the case.

These are just a few examples of why I think things are better today than they were 10 years ago. If you are not making money you really have to look in the mirror and analyze why that is. The opportunities, strategies, and resources have never been better.

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4 Steps for Basic Online Business Promotion

October 1st, 2009 No comments

Congratulations! You’ve started your own online business and now you’re ready for online business promotion. There are a number of schools of thought about online business promotion, they all come down to the same basic techniques: social media, search engine optimization, and offline promotion. If you start this early on, the entire process can be automated and create recurring revenue for you

Online business promotion starts with a blog.

You’ve started your online business, the catalog and shopping cart software are running, and you’re carefully written dozens, if not hundreds, of product descriptions. But you’re not done. Make blogging a part of your online business promotion. Blog posts are great landing pages for your website, with a much longer and keyword-rich description than your catalog entries. Write articles about typical problems your customers will face, and show how your products are the solutions. Post customer testimonials and photos with the products in action. The blog will become the center of your social media campaign, and improve your search engine optimization results.

Use social media for online business promotion.

Social media is another important part of your online business promotion. Create accounts for yourself and/or your company on Twitter, Facebook, and any social networks that fall within your target market. Follow/friend people who fit within that niche, and focus only on them. But rather than spam them with product messages, promote your how-to articles on your blog, answer questions related to your product, and let them see you as a solution, not a pest.

Online business promotion means optimizing for search engines.

It’s crucial that your website is optimized for search engines, otherwise you’ll waste a big part of your online business promotion efforts. Do simple things, like use important keywords in headlines and anchor text, having back links to your website and blog posts. These will lead to higher search engine placement. As you rank higher in the search results, more people will find you, which will lead to more visits, which leads to increased sales.

Offline marketing is important for online business promotion.

Offline marketing is an important tool in the online business promotion toolbox, especially as you focus on a particular niche. If you sell hand degreaser to car mechanics, go to the places where the gearheads gather. Go to car shows, trade shows, and conventions. Visit the garages in your town and the surrounding area. Buy a mailing list of auto repair shops around the country, and send them a sample of your product.

Tell everyone they can only buy the product on your website. Make cards and brochures with your URL on it. While you can certainly sell your product at these events, a lot of people will say “not right now” or “maybe I’ll come back.” Give them a card and tell them to find you online when they’re ready.

By following these online business promotion steps, you can set your business to run on autopilot. What you’ll see is that your blog will be picked up by the search engines and seen by social media friends, they’ll continue to visit your website, buy your products, and this will be an automatic revenue generator for you.